13 Bubble Gum Brands That Dominated the ’90s
Here's a list of the bubble gum brands that had every ’90s kid chewing away.
- Daisy Montero
- 4 min read
Bubble gum in the ’90s was more than a sweet treat; it was a playground status symbol. Some came wrapped in wild packaging, while others were all about flavor that hit hard but faded fast.
1.Bazooka Gum
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Bazooka was the gum that always came with a tiny comic strip tucked inside. The flavor was strong, the bubbles were massive, and kids loved collecting the comics just as much as chewing the gum. It was a staple of the ’90s candy aisle.
2. Hubba Bubba
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Known for its soft chew and easy bubble-blowing, Hubba Bubba was a favorite for kids trying to outdo their friends with bubble size. It came in wild flavors and fun packaging that made it unforgettable. Few gums were as tied to ’90s childhood as this one.
3. Hubba Bubba Bubble Tape
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Bubble Tape felt like the coolest invention ever — a full six feet of gum packed into a plastic case. Kids would unroll giant strips just to show off. It was part candy, part toy, and completely ’90s.
4. Dubble Bubble
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Brightly wrapped and always sold in bulk, Dubble Bubble was everywhere. It had that classic pink flavor that was short-lived but oh-so-good while it lasted. You could not walk into a candy shop without seeing a jar full of it.
5. Big League Chew
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Designed to look like chewing tobacco, Big League Chew came in pouches of shredded gum. Kids loved stuffing huge wads in their mouths and pretending to be ballplayers. The pouch design and flavors made it a hit on playgrounds.
6. Bubblicious
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Bubblicious was famous for its huge pieces and bold flavors. The first chew hit you with a flavor blast, making it a favorite among kids who wanted an instant taste punch. Its commercials were just as loud as its gum.
7. Chiclets
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Chiclets were tiny, colorful, and came with a candy coating that made them irresistible. They were less about bubble-blowing and more about crunch and quick flavor. Many ’90s kids popped them like candy.
8. Stride Gum (Early Version)
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Before Stride became a big 2000s brand, its early versions floated around in the ’90s. Kids liked it for the long-lasting chew compared to other gums. It was a quieter competitor in the era of wild packaging.
9. Trident
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Trident was the gum parents approved of since it claimed to be “good for teeth.” While kids chewed it less for bubbles, the fruity flavors made it a lunchbox regular. It was the gum you could chew in class without teachers complaining.
10. Juicy Fruit
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Juicy Fruit was sweet, fruity, and instantly recognizable. The yellow pack made it stand out, and its flavor was one kids either loved or wished lasted longer. Still, it was everywhere in the ’90s.
11. Doublemint Gum
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Doublemint had that minty freshness that made it stand out in a world of fruity gums. It was more grown-up but still popular with older kids and teens. The twin-themed ads made it iconic.
12. Wrigley’s Spearmint Gum
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Wrigley’s Spearmint was another classic that kids knew by sight. Its sharp minty flavor was perfect for freshening breath before class or hanging out. It gave kids who were “too cool” for bubble gum a go-to choice.
13. Fruit Stripe Gum
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Fruit Stripe gum was famous for its colorful zebra mascot and juicy stripes. The flavor did not last long, but the packaging and tattoos kept kids buying it again and again. It was one of the most fun gums of the decade.