15 Supermarket Brands That Had the Wildest Packaging
Some supermarket products went so overboard with their packaging that they were more entertaining than the item inside.
- Chris Graciano
- 3 min read
In the race to stand out on shelves, some brands cranked their packaging up. From chaotic fonts to mascots you’d rather not meet, these supermarket products had designs that made you pause, laugh — or run. Here are 15 grocery brands whose packaging was a full-blown experience.
1. Flamin’ Hot Cheetos – Fire on the Bag, Fire in Your Mouth
Calgary Reviews on Flickr
The bold red packaging with flames, warning signs, and a wild-eyed Chester Cheetah says it all. It’s intense, chaotic, and screams “dangerously cheesy.”
2. Takis Fuego
Chris on Flickr
The deep purple and neon-green bag screams intensity, and the rolled tortilla chips inside give extra visual flair. It practically begs you to brace yourself for flavor.
3. Capri‑Sun Pouch
Eugene Peretz on Flickr
The iconic foil pouch, complete with a stuck-in straw, still stands out with its reflective surface and ergonomic shape, instantly recognizable on any shelf.
4. Monster Munch Pickled Onion
Rod Begbie on Flickr
This U.K. crisp comes in a vibrant bag featuring cartoon monsters and bold flavor callouts, making it one of the most memorable chip packages around.
5. Yan Yan Snack Dip Sticks
BrokenSphere on Wikimedia Commons
With dual compartments, biscuit sticks on one side, and dip on the other, its playful packaging clearly displays the product’s fun interactive use.
6. Oatly Oat Milk
Ajuliette102 on Wikimedia Commons
Minimalist cartons bursting with hand-drawn copy and cheeky commentary make it feel more like art than a milk alternative.
7. Nutella AI-Limited edition jars
Like_the_Grand_Canyon on Flickr
Millions of unique jar designs were generated by AI, making each jar visually distinct, turning a pantry staple into a collector’s item.
8. Popbox Mess‑Free Microwave Popcorn
Pylz Works on Unsplash
Sold in eco-friendly, vented cardboard boxes, this Aussie import pops right out of its packaging. No greasy bag is required.
9. Colored Pop-Tarts Minis
Mike Mozart on Flickr
Tiny, portable, and shipped in colorful, resealable packages. These treats feel more snack-pouch than toaster pastry.
10. Epic Beef Jerky
Alex Bayev on Unsplash
Recently redesigned with shiny wrappers and clean lines, this jerky’s packaging is premium. Not to mention, it’s also visually satisfying.
11. Liquid Death Mountain Water
Brave Heart on Flickr
The tall can looks like an energy drink or beer with bold, gothic fonts and skull imagery. It’s definitely not your average water bottle.
12. Kind Bars
Mike Mozart on Flickr
Their wrappers feature sleek, opaque fronts and a peel-open texture that feels great. This signals the wholesome simplicity inside.
13. Bumble Bee Tuna Pouches
~ tOkKa on Flickr
Refreshed packaging for tuna pouches boasts clean, modern typographic design and easy-tear tops. It’s an Amazon favorite for a reason.
14. Walkers Sensations Poppadoms
Well Preserved on Flickr
U.K.’s Walkers turned poppadoms into a gourmet experience. The product had large, elegant packs featuring premium food photography.
15. Sriracha in a Soap Bottle (trend)
Alpha on Flickr
While not mainstream in every grocery, novelty versions package sriracha in containers that mimic soap dispensers. It was chaos-provocative yet undeniably shelf‑worthy.