16 Tech Products That Were Overhyped and Underused
Here's a look at 16 tech products that launched with huge expectations but ultimately faded into obscurity due to poor adoption, flawed design, or shifting market trends.
- Alyana Aguja
- 4 min read

Over the past few decades, several tech products have been hyped as revolutionary but failed to find lasting success. From wearable gadgets like Google Glass to ambitious services like Google Stadia, many fell short due to high costs, technical limitations, or lack of consumer interest. These examples serve as cautionary tales that even the most innovative ideas can flop without the right execution and market fit.
1. Google Glass
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When Google Glass launched in 2013, it was marketed as the future of wearable tech, with hands-free internet access and augmented reality features. However, privacy concerns, high pricing, and a lack of compelling apps caused it to flop in the consumer market. Today, it survives mostly in niche enterprise settings rather than everyday use.
2. Segway PT
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The Segway was introduced in 2001 as a personal transportation revolution. Despite its futuristic design, it was bulky, expensive, and impractical for most people. It found limited use with tour groups and security patrols before production stopped in 2020.
3. Microsoft Zune
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Microsoft’s Zune was supposed to rival the iPod, offering music playback and a sleek interface. Unfortunately, it arrived late to the market, lacked strong ecosystem support, and struggled to attract users. It became a symbol of Microsoft’s failed consumer tech attempts.
4. Amazon Fire Phone
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Amazon entered the smartphone market in 2014 with the Fire Phone, boasting 3D visuals and deep Amazon integration. The device was overpriced compared to its competitors and lacked essential app support. It was discontinued within a year due to poor sales.
5. Juicero
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Juicero was a $400 internet-connected juicer that required proprietary juice packs. It became infamous when it was revealed that the packs could be squeezed by hand without the machine. Sales tanked, and the company shut down in 2017.
6. Google Wave
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Google Wave launched in 2009 as a new way to communicate, combining email, chat, and collaborative editing. The concept was ambitious but confusing to most users, leading to low adoption. Google shut it down just over a year later.
7. Nintendo Virtual Boy
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Nintendo’s 1995 Virtual Boy was one of the earliest attempts at 3D gaming. Its awkward red-and-black visuals, uncomfortable design, and high price turned gamers away. It was discontinued after less than a year on the market.
8. 3D TVs
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In the early 2010s, major TV makers pushed 3D television as the next big thing in home entertainment. The need for glasses, limited content, and underwhelming visual impact led consumers to lose interest. By the mid-2010s, manufacturers had largely abandoned the technology.
9. Google Stadia
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Google Stadia promised console-quality cloud gaming without the need for hardware. While the idea was innovative, internet speed requirements, limited game library, and ownership concerns hindered adoption. Google shut it down in early 2023.
10. QR Code Payments (Early U.S. Versions)
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Before Apple Pay and tap-to-pay became popular, several U.S. startups tried to push QR code payment systems in the early 2010s. The process was slow and awkward compared to credit cards. These systems fizzled out, although QR payments later gained success in Asia.
11. HD DVD
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Toshiba’s HD DVD format tried to win the high-definition disc war against Blu-ray in the mid-2000s. Initially backed by major studios, it quickly lost support as Blu-ray became the standard. By 2008, HD DVD was officially discontinued.
12. Microsoft Kin
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Microsoft’s Kin phones targeted teens with a focus on social networking integration. Lacking app support and priced too high for the market, they sold poorly. The product line was pulled just 48 days after release.
13. Samsung Galaxy Note 7
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The Galaxy Note 7 was initially praised for its sleek design and performance. However, a major battery defect led to overheating and fires, forcing a global recall. Its failure remains one of the most notorious in smartphone history.
14. Hoverboards (2015 Craze)
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In 2015, hoverboards became a viral holiday gift, with celebrities promoting them everywhere. However, safety issues, battery fires, and bans in public spaces caused their popularity to crash. Today, they are more of a novelty than a mainstream device.
15. Palm Pre
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The Palm Pre was a 2009 smartphone with an innovative webOS interface. Despite early praise, it lacked developer support and struggled against iPhones and Androids. Palm was eventually acquired by HP, which discontinued the phone soon after.
16. Google Allo
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Google Allo was launched in 2016 as a smart messaging app with Google Assistant integration. Despite unique features, it failed to stand out in a crowded market dominated by WhatsApp, Messenger, and iMessage. Google shut it down in 2019.